Logos

Last updated 4 months ago

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Logos

This page is evolving. Additional assets will be added as required.

When applying the Project Pi logo please follow these simple rules:

Stick to Project Pi brand colors - eg. don't make the logo red/green etc.
Scale the logo uniformly
Ensure the logo is legible (re. size and surrounding space)
Don't skew or rotate the logo

Project Pi Logos

Download the brand asset pack

Includes: Project Pi logos in a variety of formats.

File format guide

SVG

SVGs (Scalable Vector Graphics) can be scaled up or down in size without any loss of detail. Often used for logos, icons and vector based illustrations.

When to use:

Websites/Apps - ensure branding looks perfect on all screens
Illustrations - small file sizes and easily editable
Animation - SVGs can be animated

PNG

PNGs (Portable Network Graphics) are raster based images. PNGs can be saved at as hi-res images but increasing the size of a PNG will reduce the overall quality of the image. A benefit of using PNGs (instead of JPGs) is that they support transparent and semi-transparent backgrounds.

When to use:

When a SVG cannot be uploaded eg. on 3rd party app

PDF

Used for print and in Adobe apps. All these formats are vector based and scalable.

When to use:

PDF - a format that's independent of software, hardware or OS. Fonts can be embedded in PDFs. Best format for providing print-ready file

Last updated 4 months ago

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